Harmony between vehicle livery and associated information/publicity helps give your customers a consistent message.
The Witch Way was launched by Blazefield Group in August 2005.
New
luxury Twin-Deck vehicles fitted out to a new higher standard were launched on routes X43 and X44 beteen Nelson, Burnley and Manchester.
FWT was appointed to prepare and develop a brand concept. The brief included undertaking the design and artwork production of the highest quality to meet the aspirations and objectives of the new services.
Deliverables included the design for the exterior vinyls of the new buses within corporate guidelines; design and artwork of the highest quality for advance information leaflet, the User Guide and pocket timetable guides.
